Last updated: September 2026
Welcome to Puretress Hair Pte Ltd ("we," "us," "our," or "Puretress"). These Terms and Conditions ("Terms") govern your access to and use of our website located at puretresshair.com (the "Website") and any services provided through it. By accessing or using our Website, you agree to be bound by these Terms in accordance with the laws of Singapore. If you do not agree with any part of these Terms, please discontinue use of our Website immediately.
Puretress Hair Pte Ltd is a Singapore-registered company providing premium hair replacement services, salon services, and related consultations. Our physical premises are located at:
By accessing, browsing, or otherwise using our Website, you acknowledge that you have read, understood, and agree to be legally bound by these Terms, our Privacy Policy, and any other applicable policies. If you are using our services on behalf of an organisation, you represent that you have the authority to bind that organisation to these Terms.
By using our Website, you expressly consent to the collection, use, and disclosure of your personal data as described in our Privacy Policy, which forms an integral part of these Terms. You acknowledge that you have reviewed and understood our Privacy Policy before proceeding with the use of our Website.
You acknowledge and consent to the automatic collection of technical information through analytics services (including Google Analytics) for the purposes of understanding visitor behaviour, improving our Website, and enhancing user experience. This collection operates in accordance with Singapore's Personal Data Protection Act 2012 (PDPA) under the principle of deemed consent, as detailed in our Privacy Policy. You retain the right to opt out through your browser settings at any time.
Your continued use of our Website following any changes to these Terms or our Privacy Policy constitutes your acceptance of such changes. If you do not agree with any modifications, please discontinue use of our Website.
You may use our Website solely for lawful purposes and in accordance with these Terms. You agree to use the Website in a manner that:
You must be at least 18 years old to use our Website and services. If you are under 18, you may only use our Website and services under the supervision of a parent or legal guardian.
All content on our Website, including but not limited to text, graphics, logos, images, videos, software, and the proprietary augmented reality (AR) hair try-on technology, is the exclusive property of Puretress Hair Pte Ltd or its licensors, and is protected under the copyright, trademark, and other intellectual property laws of Singapore, including the Copyright Act 2021 and the Trade Marks Act 1998, as well as applicable international treaties.
Puretress Hair's AR hair try-on system, including its underlying code, algorithms, design, and implementation, represents significant investment and innovation. The following actions are strictly prohibited:
Unauthorised use, reproduction, or theft of our proprietary technology and intellectual property may result in serious legal consequences, including but not limited to:
We welcome legitimate business enquiries regarding our AR technology. If your organisation is interested in licensing, partnership, or collaboration opportunities involving our proprietary AR hair try-on system, we invite you to contact us directly through official channels for a proper discussion.
All collaboration proposals must be formally submitted to:
Any use, testing, or integration of our AR technology outside of formal, written agreements executed by an authorised representative of Puretress Hair Pte Ltd constitutes unauthorised use and will be pursued to the fullest extent permitted under Singapore law.
If you become aware of any unauthorised use, reproduction, or theft of our intellectual property, please report it to us at puretresshair@gmail.com. We take intellectual property protection seriously and appreciate assistance in identifying violations.
We offer complimentary consultations to help you explore our services. Consultations are provided in good faith to help you make informed decisions but do not constitute a binding commitment on either party until formal service arrangements are made.
Consultations may be booked through our WhatsApp channel, email, or in-person. We request that you provide reasonable notice for cancellations or rescheduling. Repeated no-shows may affect future booking availability.
All hair replacement and salon services are provided at our physical premises at The Adelphi. Service outcomes may vary depending on individual factors including but not limited to hair type, scalp condition, and lifestyle. We will discuss realistic expectations during your consultation.
Service pricing is discussed and confirmed during consultation. Prices are subject to change without prior notice. We accept various payment methods as displayed on our Website. All payments are in Singapore Dollars (SGD) unless otherwise stated.
Our augmented reality (AR) hair try-on feature is provided as a visualisation aid to help you preview different hair styles before consultation. Please note:
Any communications you send us via WhatsApp, email, or through our contact channels may be retained for record-keeping and service delivery purposes. By sending communications to us, you grant us permission to use such communications for the purposes of providing our services to you.
You agree not to submit content that is:
You agree NOT to:
Our Website may contain links to third-party websites, services, or platforms (including WhatsApp, Google, and social media platforms). We do not control and are not responsible for the content, privacy policies, or practices of any third-party sites. Your use of any third-party services is at your own risk and subject to those parties' terms and conditions.
Our Website and services are provided on an "as is" and "as available" basis without warranties of any kind, either express or implied, to the fullest extent permitted by Singapore law. We do not warrant that:
Individual results from our hair replacement services depend on many personal factors and cannot be guaranteed. During consultation, we will discuss realistic expectations tailored to your specific circumstances.
To the maximum extent permitted by Singapore law, Puretress Hair Pte Ltd and its directors, employees, and affiliates shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of profits, data, use, goodwill, or other intangible losses, resulting from:
Nothing in these Terms excludes or limits our liability for death or personal injury caused by our negligence, fraud, or any other liability that cannot be excluded or limited under Singapore law.
You agree to indemnify, defend, and hold harmless Puretress Hair Pte Ltd and its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses, including reasonable legal fees, arising out of or in any way connected with:
We reserve the right to terminate or suspend your access to our Website at any time, without prior notice, for any reason including but not limited to breach of these Terms. Upon termination, your right to use the Website will immediately cease. All provisions of these Terms that by their nature should survive termination shall survive, including intellectual property rights, disclaimers, indemnity, and limitations of liability.
We reserve the right to modify these Terms at any time. Any changes will be posted on this page with an updated "Last updated" date. Your continued use of the Website after any modifications constitutes your acceptance of the revised Terms. We encourage you to review these Terms periodically.
These Terms and any dispute or claim arising out of or in connection with them shall be governed by and construed in accordance with the laws of the Republic of Singapore. Any disputes arising from these Terms or your use of the Website shall be subject to the exclusive jurisdiction of the courts of Singapore.
In the event of any dispute, we encourage you to first contact us directly at puretresshair@gmail.com to attempt an amicable resolution. If a resolution cannot be reached, disputes shall be resolved through:
Puretress Hair Pte Ltd shall not be liable for any failure or delay in the performance of our obligations under these Terms or in providing our services when such failure or delay is caused by circumstances beyond our reasonable control, including but not limited to:
In the event of a force majeure situation, we will make reasonable efforts to notify you of any impact on our services and resume normal operations as soon as reasonably possible.
You may not assign, transfer, or delegate any of your rights or obligations under these Terms without our prior written consent. Any attempted assignment without such consent shall be null and void. Puretress Hair Pte Ltd may freely assign or transfer these Terms and its rights and obligations to any successor or assignee.
No failure or delay by Puretress Hair Pte Ltd in exercising any right, power, or privilege under these Terms shall operate as a waiver of that right, power, or privilege. No single or partial exercise of any right shall preclude any further exercise of that right or any other right. Any waiver of any provision of these Terms must be in writing and signed by an authorised representative of Puretress Hair Pte Ltd to be effective.
These Terms are for the sole benefit of you and Puretress Hair Pte Ltd, and are not intended to confer any rights or benefits upon any third party. No third party shall have any right to enforce any provision of these Terms under the Contracts (Rights of Third Parties) Act 2001 or otherwise.
If any provision of these Terms is found to be unenforceable or invalid under Singapore law, that provision shall be limited or eliminated to the minimum extent necessary so that the remaining Terms shall otherwise remain in full force and effect.
These Terms, together with our Privacy Policy, constitute the entire agreement between you and Puretress Hair Pte Ltd regarding your use of the Website and supersede any prior agreements between you and Puretress relating to the Website.
If you have any questions about these Terms and Conditions, please contact us: